PUBH 5210 - Principles of Health Promotion and Communication Strategies

(3) Credit Hours

This course provides students with an introduction to the basic principles of health promotion and communication strategies and their application to the prevention and control of chronic diseases in diverse community settings. Students will learn social, behavioral, and structural models and frameworks shown to be successful in improving health behaviors and practices for a variety of populations. Through this course, students will also be exposed to the strategic use of communication and marketing tools used to implement or supervise the implementation of the communication and marketing components of public health initiatives.