Mar 13, 2025  
2021-2022 Undergraduate Catalog 
    
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HHP 4140 - Marketing and Promotion in Sport, Outdoor Recreation, and Tourism

(3) Credit Hours

Course outlines competencies in the marketing process as they relate to sales, promotion & public relations activities in recreation, athletics, and commercial sport operations.  The primary focus of the course will be on the application of marketing principles to specific sport, outdoor recreation, and tourism scenarios.Junior standing.


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