Dec 11, 2019  
2012-2013 Graduate Catalog 
    
2012-2013 Graduate Catalog Archived Catalog

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MKT 5650 - Problems in Marketing


(3) Credit Hours

An application of marketing tools and concepts to problem solving, decision making, and determination of market opportunity; areas include demand stimulation, channel selection and evaluation, marketing research, pricing, product development, and orchestration of marketing programs. Prerequisite: MKT 5860 or consent of instructor.



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